The B Impact Assessment (BIA)

How companies interact with our standards

  • Why is it important?

    Everyone working at B Lab should understand our work, regardless of role. Going through the B Impact Assessment will give you a better perspective of what companies experience when they engage with our tools, processes, and standards.

  • What is the BIA?

    The B Impact Assessment is a digital tool that can help measure, manage, and improve positive impact performance for environment, communities, customers, suppliers, employees, and shareholders.

  • How does it work?

    The B Impact Assessment involves answering a series of questions about a company's practices and outputs across five categories: governance, workers, community, the environment, and customers. A minimum verified score of 80 points on the assessment is one of the requirements for B Corp Certification.

Get Ready

Be prepared to take the assessment as if you were a company applying for certification. You will answer the questions in the BIA from the perspective of that company.

  • Think about a company you know well or make one up; it helps to pick a small company.

  • It is recommended that you spend 45-60 min. on this activity.

  • Don't plan to finish. Pick the areas you are most interested in to see what kind of questions are asked.

  • You can jump around to different sections and answer questions in any order.

Take the Assessment

Before you begin:

  • Watch this short video by B Lab US/Canada to understand how the BIA works with B Corp Certification.


Next, get started!  

  • Here's the link to the BIA using our staging site.  This is where we do our testing before we make changes to our public site so feel free to play around; your data won't be kept long-term.  
  • Use your B Lab email to create an account and begin the process.
  • If the site is unavailable, just try again later because it means we're testing things out. 
  • You can stop at any point and come back later using the same account you created.

B Lab's New Standards

After your experience, learn about B Lab's new standards by taking the Essential Series.

Follow Up

Learn more about the historical scoring and certification process (optional)